We live in a litigious world. Buy hot coffee, spill it in your lap - sue the store that sold it to you. Buy a ladder, fall off - sue the ladder company.
These days, you can't buy a loaf of bread without some warning about how if you eat it too fast, you could choke and die.
This is especially true of prescription drugs.
If you watch the evening newscasts, you know what I am talking about. (I am pretty sure that without ads for prescription drugs, Katie Couric, Brian Williams and Charlie Gibson would be working for minimum wage and broadcasting out of a storage locker.)
You've seen the ads. "Take this drug for toe fungus, but be aware that you could start bleeding through your eye sockets, sweating diarrhea and get an erection that lasts three weeks."
I was recently amused by a new commercial for the sleep aid Ambien that shows an animated pill hovering over a woman's head as she sleeps, sprinkling particles of medicine directly into her skull. Underneath, the word "Dramatization" appears, just in case anyone thought that's how it actually works.
But nothing can compare to the Ambien web site. The home page has a photo of a giant, rotating Ambien pill with five people standing on it. Underneath, the disclaimers say "Not actual patients" and "Not actual pill size."
Yep. Some lawyer, somewhere, is making sure that people understand that a real Ambien pill is not the same size as one of those giant pool-party floats.
Of course, this begs the question: Those people may not be actual patients, but are they actual size? Because if they are, then that would be a pretty important side-effect of Ambien that we might want to know about.